Global Market Research

Full-Service Market Research Qualitative & Quantitative, Strategic, Evaluative & Tracking

International marketing presents new opportunities for growth along with complex challenges.

We know. We’ve been helping our clients optimize their international marketing strategy with custom global market research in developed and emerging markets around the world for nearly 30 years.

Over the years we’ve successfully conducted thousands of high-level projects targeting consumers and professionals throughout Europe, Asia, North and South America, the Middle East and the Caribbean.

Multi-national brands rely on Rose Research to provide the most comprehensive and highest quality global market research to assess existing markets, identify new ones, and outline short and long-term priorities.

We conduct global and market-by-market evaluations that provide a better understanding of foreign markets, pricing evaluation, purchasing behavior insight, competitive analysis and more to keep pace in fast-changing international market conditions.

Working with both global panel companies and local firms with “boots on the ground”, we ensure that local customs and best practices are observed when conducting an international project – whether we’re targeting a financial professional in the UAE or a primary grocery shopper in a Tier II city in China.

Rose Research designs and executes customized global market research projects using a variety of survey techniques in-person, online, telephone and through social media targeting.

We understand the complexities of international market evaluation and we know how to work with lean budgets.

Meaningful Market Insight

The Rose Research leadership team has the deep business experience and decades of market research consulting expertise across all methodologies and industries to tackle the most complex challenges.

We create custom solutions and leverage our extensive normative database of over 4,000 studies in virtually every industry to help our clients better understand key shifts in the marketplace and seize those market opportunities.

Our proprietary Hybrid market research techniques combine qualitative and quantitative methods with state-of-the art analytic data collection platforms to create strategies that capture more actionable feedback and deliver meaningful market insights for our clients.

Our extensive market research consulting experience and massive normative database enables us to share category norms and meaningful marketing recommendations with our clients – putting findings into their proper context.